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Danny Wirken's Articles

  • Riya: A Big Leap In Visual Search Engines
    Watch out for new software that will give a new face to search engines. Rather, a program that includes faces in the search function. A new California-based company, Ojos, developed the online photo-based search service named Riya. With the use of avant-garde technology that allows face recognition within photos, the system is made to recognize individual persons as well as text in the user’s digitally captured photos and labels them automatically—no more tedious searching fo...
  • Web 2.0, A Guide For Newbies
    A couple of years back Bill Gates introduce the idea of Convergence to the public. It was a fresh idea that later became a catchphrase for the Internet Industry. However, that promised marriage between the TV and the PC/Internet did not fully come into being.

    As a result Microsoft lost millions in their MSN TV initiative. But that is all in the past. Today, the tide had finally turned. Although most people are still not quite use to the idea of surfing the Internet on thei...
  • Trackback Spam Explained
    In most blog applications, there is a feature called Trackback, which allows the user to send a trackback or notification to a different site or another blog that the user referred to in his own blog. Its main purpose is to notify another site or weblog that you are talking about that site or weblog or its contents in your own weblog. Blog applications WordPress and Movable Type, to name a few, have this facility. When the blog's owner receives the notification through his or...
  • To Blog Or Not To Blog: The Ups And Downs Of Blogging
    Whenever the subject of the phenomenon called blogging is raised, most people immediately think associated it with an online diary or weblog. The term weblog refers to key words. First is web from the World Wide Web and log, as in keeping a log. Even though it's not that difficult to pronounce it was eventually still shortened to just “blog”.

    From the time that the first 'blogs' made its appearance in 1994, the act of recording thoughts and experiences online spread like f...
  • Tips On How To Deal With Anonymous Comment Spam
    Have you ever experience being flooded with anonymous comments? If yes, then chances are you have been a victim of comment spam. As with everything on the Internet, spam had also evolved. They are no longer limited to email. Today they can infiltrate and cause havoc in your blogs and Web sites, on which you allow user to leave comments. Comment spam is becoming a serious problem nowadays, which needed to be resolved immediate.

    Just what are the reasons behind comment spam?...
  • The Latest On WordPress Themes
    As WordPress and blogging become more and more popular, the list of customization options continues to grow. One can attribute that to each user wanting his or her blog to be unique or very much personalized. Who knows, one day a theme can be just as unique as the blog’s author! The following is an overview of the latest developments on WordPress themes.

    WordPress Widgets

    The blog software developer has recently come up with an edition of this plug-in for the full-versi...
  • The Exciting World Of Video Blogging
    When the idea of weblogs was first introduce online, it was an instant phenomenon. Suddenly just about everyone feels the need to create their own space online by writing their thoughts. Then podcasting was introduced -- blogging in audio form. Just like its predecessor, it was an immediate hit. Today, the latest craze is video blogging.

    Just what is a video blog you ask? A video blog or what is commonly referred to as vblog or vlog, can be defined as the posting of a seri...
  • What You Newbies Need To Know About Pay Per Click Ads
    Just about anyone who has been using the Internet in the last few years has no doubt come across the term "pay per click" once or twice. Pay per click is actually one of the less expensive, albeit efficient, forms of advertising online. There are several companies that offer pay per click advertising as part of their services. Some of the most recognizable names in the pay per click ads industry include Google, Yahoo and Overture.

    Pay per click is considered as the cheapes...
  • What You Should Know About Trackback Spam
    Trackback facilitates communication between blogs. When a blogger writes a new entry whether to comment on or refer to an entry found at another blog, the commenting blogger can notify the other blog with a Trackback ping. The receiving blog will display summaries and links to all the commenting entries below the original entry. Trackback spam is when Trackback pings to a site that directs viewers to a totally unrelated URL.

    Trackback Explained

    Trackback as initially re...
  • What A .htaccess File Is And How To Make One
    A .htaccess file is a simple ASCII file similar to that created through text editor such as Notepad or Simple Text. Most people are confused with the naming convention for the file. The term .htaccess is not a file .htaccess or somepage.htaccess because it is the file extension simply named as such. Its widely known use is related to implementing custom error page or password protected directories.

    Creating the File

    The creation of the file is done by opening up a text ...
  • Taguchi Method: The Key In Ad Optimization?
    For people who are looking for the secrets on how to master ad optimization, your prayers have been answered. With the help of Taguchi method your ad can land 10 or more times on the results pages. There is no doubt that you have probably heard of people trying to conquer Google Adwords by testing different ads that get a better click-through rate, since doing so can reduce costs considerably. Now the Taguchi method raises this kind of testing a couple of notch higher.

    Jus...
  • Smart Tips On How To Set Up E-Commerce On Your Website
    The innovation of the Internet has made it possible for business opportunities, like e-commerce, available to just about anyone who wish to try it. In the old days, opening a business is such big commitment. This is mainly due to the high financial risk involved.

    But today, business opportunities are available to just about anyone who are willing to put in time and effort in order to learn about the world of e-commerce. What’s great about it is that you can start an e-comm...
  • How To Use Linknotes Plugins
    When users complained about inline links that are becoming way too obtrusive, someone was bound to find the answer. Jeremy Curry has created the WordPress Plugin Linknotes. These are like footnotes, only with links.

    Plugins

    WordPress is a state-of-the-art semantic personal publishing platform that focuses on aesthetics, web standards and usability. Plugins are the tools to extend the functionality of WordPress. The core of WordPress is designed to maximize flexibility a...
  • Create A .htaccess File Without Referral Spam
    At present, there is a growing nuisance for users and administrators alike of sites that ruin web servers and more particularly, blogs. This nuisance is being referred to as comment, trackback and referrer spams. Various solutions have been proposed with some being applicable to even two of these forms of spam using a single solution.

    What is Referral Spam?

    A referrer request-header file allows the client to specify the address (URI) of the resource from which the reque...
  • Understanding RSS Patents And Meta Data
    There are some issues regarding patent applications of RSS and different aspects of Meta Data and what its overall effects would be. When companies are able to patent obvious technical innovations and successfully prevent other companies from moving forward, an unhealthy situation occurs. So how do patents really work in the software industry?

    Are Patents Important?

    Some say that the US Patent System has become a murky swamp for the tech industry where only corporations...
  • The Common Goal Of SEO And Paid Search Advertising
    The goals of both Search Engine Optimization (SEO) and Paid Search Advertising are geared towards the same direction. Their services aim to help convert a quiet traffic stream into a busy information highway. This means new clients on a daily basis due to increased traffic and visibility.

    Search Engine Marketing

    Search Engine Marketing (SEM) definitely refers to both advertising and optimization methods. Internet advertising to most marketers is primarily about having c...
  • HTML Character Entities, Problems For RSS Readers
    It appears that HTML entities can cause RSS/syndication readers to fail when trying to read WordPress comment RSS feeds. Fortunately, a plugin has been written to resolve the issue. Entity 2NCR has a confusing name, but has a purpose that is easy to understand which is to convert various HTML Character Entities to their numeric equivalents.

    HTML Explained

    The Hypertext Markup Language (HTML) is a simple markup language used to create hypertext documents that are platfor...
  • How To Use Your .htaccess File To Keep Spammers Out
    Spammers have a knack for developing “overrides” to even the most secured aspect of the system including those that are not readily recognized as potential targets. The .htaccess file can be used to keep e-mail harvesters away. This is considered very effective since all of these harvesters get to identify themselves in some way using the user agent files which gives .htaccess the capability to block them.

    Spams Countered by .htaccess

    Bad bots are the spiders that are c...
  • How To Block Hotlinkers
    Hotlinking or bandwidth theft is direct linking to a website’s file including images, video and others on the external website. It has become prevalent in the many forums and message boards on the web that allow users to insert images. The user resorts to hotlinking those when creating the tag as it is not possible to keep on the host site.

    The Harm Caused by Hotlinking

    When an tag is used to display a JPEG image found on someone else’s webpage so that it will appear on...
  • Moving Your WordPress Blog
    Moving a blog can make it unreachable for 24 – 72 hours, unless the new domain name has fully propagated around the Internet. It is just the way it is and WordPress doesn’t have anything to do with such limitation. Moving is best done when you have the time or have planned ahead.

    Moving Towards a New Domain Name

    The first thing to do is create a database back-up. The entire WordPress installation needs to be downloaded with no exceptions. This is not the time to tidy up...
  • E-books: Fountain Of Wealth And Information
    The Internet offers a wealth of information. However, for people who are looking for specific information it can be a double-edge sword. In today’s fast-paced society, not everyone has the time to go through countless pages just to look for a certain piece of information. Although there are a lot of search engines that could aid you in your search, browsing through the pages upon pages of results still eats too much time. Not to mention quite -- tedious. So what do you do? Yo...
  • Blog Users Debate: Full Or Partial Feeds?
    One topic of debate that has gained attention in the blogging community is the choice between using full or partial RSS feeds. For the uninitiated, RSS (RDF Site Summary or Really Simple Syndication) is a set of web feed configurations that are spelled out in XML code. It is utilized in web syndication, often used by online news groups, blogs, podcast services, and online education systems, among others.

    RSS provides the user the choice between full feed and partial feed. ...
  • The Sky News Blog – A New Angle In The News?
    The Sky News Blog is UK’s first blog site dedicated to a daily news show. Since a blog is similar to an on-line diary where the writer’s thought is posted, how effective would it be when used in relation to news? Sky News is a 24-hour television show in Europe who has for its main competitor, the BBC News-24.

    History of Sky News

    Sky News first began broadcasting in February 1989 and has transmitted continuous live news ever since. It quickly gained a reputation for jour...
  • The Arla Foods Blog
    Arla Foods, Europe’s largest dairy company is the first major Scandinavian company to start blogging externally. Taking the lead is their Danish company, with three (3) different blogs all in Danish. The company hopes to provide information about nutrition and health, the life on a farm and what is happening behind the organization.

    Reasons for Blogging

    Arla Foods’ corporate blogging is aimed at building long-term relationships by providing a human face to its consumers...
  • Beware Of Malware-Infected Blogs
    Internet users and blog-browsing addicts beware! As weblogs come free and are quite easy to use, they continue to gain popularity. Hence, criminals operating on the Internet are becoming more aware and are taking advantage of the use of these online personal journals to ensnare unwitting victims. Not long ago, spyware and malware were spread mostly through email and file-sharing, and system infection was prevented by spam blockers and email scanners. Nowadays, clicking on a s...
  • Be A Smarter Online Advertiser With Google’s Secure Conversion Tracking
    Pay-per-click ads are the latest craze in cyber world today, particularly with website owners. This is mainly due to the fact that it’s cheaper than any form of advertising found online, since you will not be charge for your ad until a visitor clicks on it. Now, is it any wonder why Google is so keen on improving AdWords? Rumor has it that Google’s new secure conversion tracking mechanism will revolutionized the face of pay per click ads.

    Just what is conversion tracking y...
  • A Quick Look At MSN Optimization
    Each time you key in keywords or terms in search fields, whether it is in Google, Yahoo or MSN, you will be presented with the so-called pages of results. These pages have undergone a process called “SEO” and have earned their respective page rankings.

    What is SEO, you ask? SEO or search engine optimization refers to the process of increasing the number of visitor that a website gets by ranking high in the search results of a search engine. Ranking high in the results of a...
  • Blogs And Sales: A Natural Business Partnership?
    As you can surmise, one of the principal reasons why businesses find blogs effective as business tools is they help generate or increase sales. While there is no quantitative amount with regards to the exact monetary significance of blogging on sales, there are evidences of some sort of return on investment. Increase in sales can be and often is one of the indirect effects of successful blogging.

    Blogs – Good for Business

    Imagine sitting in front of your computer with m...
  • Corporate Blogging: Do’s And Don’ts
    The blogging phenomenon has started to make companies view the potential benefits of corporate blogging. They all agree that blogs achieve a mass media effect through the high level of networking in the blogosphere wherein news disseminates very rapidly. The blogosphere (online community of blogs and their writings) has heralded a new communication tool that can influence public opinion of a company. However, companies are slow to react to the growing credibility of corporate...
  • How Top Management Uses Blogs To Increase Business
    Top management executives at corporate giants like Sun Microsystems, Boeing Commercial Airplanes, General Motors and Hewlett-Packard have ventured into the blogging arena. What is prompting these busy executives to take time out form their hectic schedules to join in the conversations in the blogosphere? Simple, it is the desire to promote a new atmosphere of openness with employees, shareholders, customers, prospects and the general public in the process not only increasing ...
  • The Pitfalls Of Business Blogging
    Whether you are aware of it or not, your customers, potential clients, business associates, competitors and employees are already engaged in business blogging. They are conversing in real time about your products or services, news and developments in your niche. They are discussing about your new product release. Sad to say, if they have not spread it already, they are definitely gossiping about the customer service blunder you hoped you could keep hush-hush. Word travels fas...
  • What HP Has Learned From Blogging
    Blogging has gone mainstream. It has reached a critical mass. Companies are starting to wake up to the mighty power of blogs and the heightened voice of the customer fueled by blogs. What HP has learned from blogging clearly validates this fact.

    HP Commits A Blunder

    Hewlett-Packard Company (HP) is a technology company that operates in more than 170 countries worldwide. It has also launched a blog program to further enable it to connect with customers and build beneficia...
  • Blog Marketing Miracles: How To Bring Sales To Your Business Through A Weblog
    An increasing number of business entities are actively using blogs as part of their marketing strategy. Why? Blogging is providing them the ability to connect with their audience thus encouraging goodwill which in turn helps bring sales.

    Marketing through Blogging

    It is nothing you have not heard for quite some time now. Blogging has caused quite a stir. It has, in fact, continued to proliferate rapidly. In early days, a blog is just a personal online diary. It is a pla...
  • Using Bloggers For Pushing Products: A Good Idea?
    There is an interesting conversation in the blogosphere. The discussion centers on using bloggers to push products and getting compensated in return. Should bloggers accept monetary payment or any form of remuneration for writing about certain products, services or events on their blogs?

    Issues and Views

    Now that blogging is spreading like wildfire, drawing large crowds of audience, business advertisers, sponsors and the like are one in advocating it as an effective mea...
  • The Future Value Of Your Blog
    All the hype about the sale of Weblogs Inc. to America Online (AOL) has given rise to the now famous question – How much is your blog worth? In acquiring Weblogs Inc., AOL has provided some concrete metrics to future valuation of blogs. How much will traditional media be willing to pay for a blog? Conversely, how much would you sell your blog for?

    AOL-Weblogs Inc. Deal – Benchmark for Future Blog Valuation

    Weblogs Inc was established by Jason Calacanis and Brian Alvey i...
  • RSS: The Basics All Bloggers Should Know
    Blogs are making it possible for all of the world’s information to be accessible. But keeping up-to-date with the multitude of information you are interested in can be overwhelming. Wouldn’t it be nice to have the freshest news and content delivered directly to you without having to surf from one blog to another? RSS informs you when blogs have added new content. You can get the latest headlines and blog entries be they text, audio files, photographs or video in one screen as...
  • How Much Does Your Google Adsense Really Make
    Since its introduction in 2003, the Google Adsense program has greatly help bloggers defray hosting charges and other costs related to running blogs. Blogging can be very expensive especially when you have high levels of traffic and numerous pages. Many are turning to Google Adsense to generate some revenue from their blogs and what’s more, earn some extra on the side.

    What Google Adsense Is

    Adsense is an advertising program run by Internet giant Google. Google Adsense ...
  • Google’s Online Feed Reader Application
    Nothing is more frustrating than being inundated with information from the blogging community when you are clueless as how to manage all these content especially the ones you are interested in. In this regard, Google’s online feed reader application, Google Reader, can be of great help. Google Reader will keep track of all these fresh contents (feeds) making it easier to keep up with your ever-increasing list of contents from across the blogosphere.

    Feeds, Feed Readers – T...
  • Business And Podcasting: Finding The Benefits
    In recent years, podcasting has become quite a phenomenon. Who hasn’t heard of iPods or Apple iPods – small portable and trendy media players? Originally intended for users to listen to music even while on the go, podcasting is now used by companies as a marketing tool to communicate with their target audience and grow their businesses. Media, fashion, technology and the consumer markets have especially benefited from podcasting as present day consumers become more tech-savvy...
  • Blogs As Marketing Tools For Small And Medium Sized Businesses
    Times are changing. In the highly competitive marketplace, small and medium sized business entities (SMBs) veer away from the traditional to more creative and interactive approaches to doing business. Opportunities now spring from new markets, new consumer segments and new marketing tools exemplified by websites specifically business blogs.

    Understanding Business Blogs

    A blog, short for weblog, is a website in which journal-like entries called posts are written on an on...
  • WordPress Theme Kubrick K2 Review
    WordPress is a free, well-structured blog publishing software. One of its sophisticated features is the Kubrick template. It is an easy to install and customizable open source template. Open source is a programming code that can be read, viewed, modified and distributed by anyone who wants to. Open source allows the user to make whatever changes he sees fit and releases the results as long as it is under the same terms as he received it. Kubrick comes bundled with WordPress a...
  • Will Communities Online Be Regulated By The State In The Future?
    Introduction to Online Communities

    Before the advent of the Internet, saying that two people come from the same community meant that they lived in the same town. Communities had well-defined borders and were under the sovereign rule of local governments. However with the coming of the Internet, a new type of community called the virtual or online communities came into being. Virtual communities like traditional communities are composed of people but differ in that the peop...
  • What You Need To Know About WordPress Podcasts
    WordPress is a blogging platform that has podcasting support. A podcast is a pre-recorded audio program, very much like a radio program that is listened to on the computer. Podcasting is distributing audio or video content via RSS 2.0 or atom as WordPress creates all the necessary links for the site.

    Using WordPress for Podcasting

    WordPress works for podcasting. It starts with the creation of a video or audio that is intended to be shared. The file is uploaded to a serv...
  • Web Search Rankings And Plagiarism
    Search Engines and Duplicate Content

    Plagiarism, which is nothing but copied content, produces duplicate content between two websites. It is well known that search engines are adverse to duplicate or identical content and that page rankings can suffer because of plagiarism. Google has guidelines against plagiarism and warns website owners against creating multiple pages, subdomains, or domains with substantially duplicate content, as stated in its Webmaster Guidelines. Hav...
  • Yahoo! Beta Testing Blog Search Application Sites
    In the recent past, a news story came out that Yahoo! has begun testing a blog search application in its Korean blog site. Yahoo!, a leading global Internet company offers a range of features making it a one-stop shop for all the popular activities of the Internet. These features include Yahoo! Mail (a web-based e-mail service), Yahoo! Messenger (instant messaging client), online gaming, chat, news and information portals, online shopping and online auction facilities. Add to...
  • Using Writely As Your Blog Editor
    Internet giant Google has acquired Writely, an online web processor that also functions as a blog editor. Writely fits perfectly in Google’s grand quest to host the world’s content and adds innovative and easy to use program to Google’s browser-based world of blogging. Writely makes it easy for users by allowing access from anywhere, anytime on any computer. Writely allows a user to write from home or office while using somebody else’s computer.

    Writely is built utilizing ...
  • The Future Of Advertising On Cell Phones
    Conventional Advertising

    Most people often ignore advertising and are actually even irritated by it. This is because people find that the ads, which can be found anywhere and everywhere at anytime, were more often than not irrelevant for them. Furthermore the impact of the ad campaigns when launched is very difficult to assess. There is also a big possibility that with most people’s negative attitude towards ads, much of the campaign efforts go to waste. Because of this bu...
  • The Real Outlook For Ping
    A Ping is a basic Internet program that allows for verification of the existence of a particular IP address. This is used to ensure that the host computer intended to be reached is actually operating. Recent developments have caused people to abandon their existing Ping community and standards which threaten to alter the positive outlook for Ping.

    What is Ping All About?

    In December 1983, Mike Muuss wrote a program used as a tool to troubleshoot peculiar behavior on an ...
  • The Google Goal Of Indexing 100 Billion Web Pages
    Google’s Goal of Quality Search

    In their paper 'The Anatomy of a Large-Scale Hypertextual Web Search Engine' it is very evident that Google’s goal has always been to be one of the best search engines there is in terms of the quality of the results it gives. Sergey Brin and Lawrence Page, however knew that in order to do this, Google needed to be able to store information efficiently and cost effectively and to have excellent crawling, indexing, and sorting methods or techn...
  • The Issue Of Trust With Search Engines And The World Wide Web
    Ten years ago, trust is a word that you won’t often hear mentioned when talking about the Internet. But as people’s lives became more intertwined with computers and as computers continued to push towards a networked model, trust becomes more and more of an issue.

    How did the issue of trust become such big thing to the Internet community? The answer probably lies in the story of one of the biggest Internet success story so far – the story of Google, and how it revolutionize...
  • Podcasting Search Engine – The Good And The Not So Good
    It is much easier for search engines to index text blogs than podcasts or videoblogs. At present, search engines are using link text and the text surrounding the links to podcasts and videoblogs as a means to index their contents. The situation is admittedly a far cry from the ideal but the great strides being seen in the development of technologies towards the indexing of these mediacasts are very encouraging.

    Podcasting in Relation to Search Engines

    Podcasting is the ...
  • Some Of The Best Ever Blog Specific Tools
    Blogging is one of the most popular activities people do on the Internet today. According to Technorati, there currently are seventy-five thousand (75,000) new blogs everyday and about 1.2 million new blog updates everyday. As the activity of blogging gets more popular, there will be more and more tools that will be created to specifically address the needs of the blogging population of the Internet users. This article will attempt to catalog some of the best ever blogging to...
  • Sphere – About The New Blog Search Engine
    Searchers would never say no to something that would make their work a lot easier. With the coming of Sphere – the latest blog search engine, it promises to help users discover high-quality, relevant and timely blog posts with the use of its advanced search algorithm. It aims to deliver results far better than other existing blog search services.

    The People behind Sphere

    Sphere was founded by Tony Conrad, Martin Remy, Steve Nieker and Toni Schneider to assist readers in...
  • Steve Rubel – Blogger Extraordinaire
    The year 2004 saw the rise of the bloggers – a group of people who seems to wield a great influence on society. Blogs became a big hit mainly due to its attitude, irreverence and an apparent inclination towards controversy. One man, in the person of Steve Rubel, believed that bloggers deserve to be chosen as Time’s People of the Year.

    The Man

    Steve Rubel is a Public Relations Strategist with an extensive experience in public relations, journalism and marketing communica...
  • RSS Usability Problems And Solutions
    RSS is a family of web-feed formats that is used for web syndication. It can also be used by news websites, weblogs and podcasting, among others. The acronym can refer to various standards such as Really Simple Syndication (RSS 2.0), Rich Site Summary (RSS 0.91 and RSS 1.0) and the RDF Site Summary (RSS 0.9 and RSS 1.0)

    RSS Backgrounder

    Several similar formats already existed for syndication before RSS, but none was able to achieve widespread popularity or are still in ...
  • Charles Handy’s “New Alchemists”
    There are only a few modern management thinkers that are worth reading and Charles Handy is one of them. His book, the “New Alchemists” features 29 London-based “alchemists” and is an attempt to study how these people have managed to create something out of nothing. The book targets anyone with genuine interest in people and management.

    About the Author

    Charles Handy was born in Kildare, Ireland in the year 1932. He was educated at Oriel College, Oxford and was conferre...
  • Ideas For Online Advertising And Blogs
    Nowadays, a lot of people are clicking into the Internet daily. A good number of this activity has a lot to do with online advertising and blogs. The actual effect of online advertising and blogging can be gauged by the continuously increasing number of participants whether as individuals or organizations.

    Traditional and Online Advertising

    As compared to a traditional advertising, online ads produce quick results at low cost. Business entrepreneurs going into online ad...
  • How To Make Your Blog Marketing Budget Work
    Maintaining a blog costs money. A blog owner has to contend with hosting service fees and other incremental expenses associated with publishing a blog. However, there are several techniques a blogger can employ to make his tight blog marketing budget work. Foremost of these ploys is implementing painstaking search engine optimization (SEO) strategies. SEO helps lessen the costs of marketing a blog.

    Search Engine Optimization – Some Key Points

    How do you get readers to v...
  • How Online Advertising Campaigns Become Successful
    Introduction

    Since the Internet started, its user base has grown increasingly and boomed to unbelievably large numbers. With the increased traffic in the Internet, advertisers realized its potential as an advertising media. As time went on the power of the Internet as an advertising media became more evident as newer and improved models for online advertising emerged. Ads can be found everywhere in the net in the form of banner ads, pop ups, emails – both solicited and spa...
  • How Google Matches Up Adwords Advertisers With Websites Displaying Adsense
    Introduction to Adwords and Adsense

    Google Adwords and Adsense are two sides of the same coin. They work hand in hand to deliver targeted ads to prospective customers and create revenue for advertisers, website owners, and of course - Google.

    Adwords is a targeted ad system offered by Google to advertisers. Advertisers submit a list of keywords or phrases for their ads, which triggers them to be shown on a website or in Google’s search engine results pages (SERPs). Adve...
  • How Business Weblogs Really Affect The Marketplace
    Over the years, the Internet has become a hub for people to discover and invent new ways to share relevant information in just a blink of an eye. A compelling worldwide conversation has begun. This conversation has become the new market. The members of this market communicate in a more open, natural honest, direct and at times authoritative way. They are talking, explaining, complaining, and sharing information in an unmistakably human voice.

    As business continues to be in...
  • How Blogging Can Shift The Power Structure
    Companies, big and small, have joined the blogosphere. Microsoft is blogging, so are General Motors, Google, IBM and Sun Microsystems. Companies are using blogs to engage customers and employees as well. Written by employees and in some instances by CEOs, blogs adopt a conversational and engaging tone which make them easy reading. Blogging has even empowered employees in more ways than one. A glaring evidence is employee bloggers, in most cases, have shifted the power structu...
  • How And Where Search Engines See Duplicate Content
    Introduction

    Search engines have become the gateway to information in the Internet. Search engines are so important that websites find that they need to rank well in search engine results pages (SERPs) in order to get noticed. With the numerous websites vying to get into the coveted position of the top 30 results listed in SERPs more and more website owners are using search engine optimization (SEO) techniques to improve their rankings. People who use SEO know that there a...
  • Google Who's Information Used For Other Purposes
    Go Daddy’s Patents

    A recent trio of patents published last May 4, 2006 by Go Daddy has lead people to speculate on whether Google is using Who Is information for other purposes such as improving their ranking mechanism. The patents by Go Daddy all had the same description and in essence explored the possibility of adding additional information in the WhoIs database in which the additional information can be used to improve search engine results and help combat various form...
  • Google Sandbox- The Basics
    Introduction

    Google’s Sandbox Effect has been a matter of controversy since an article appeared on Search Engine Round Table about how new sites ranked low in Google as early as April 2004. This was before the term “sandbox” was even used to refer to the phenomenon. The term sandbox effect came into being when a guest writer on the Search Engine Round Table wrote an article entitle The Sandbox Effect. In the article the sandbox effect meant that a new site can not get high...
  • Embedded Ads In MP3s? Apple’s New Marketing Ploy
    The Internet has definitely revolutionized our lives. From shopping to communicating to the way we listen to music – all these aspects of our lives have changed dramatically due to the Internet. It has been said that music is the universal language. It is probably more so now, as music can easily be shared all over the world, transcending traditional geographic barriers.

    Statistics show that digital music has become the regular fare of majority of listeners the world over....
  • Donagh Kiernan’s Blog
    Donagh Kiernan is an acknowledged market leader in technology sales and marketing blog. He has been known to meet challenges and learn from it and eagerly anticipate more challenges that the future will bring. He holds the belief that one must always strive to be the leader in whatever business a person decides to be in.

    Early Achievements

    Donagh Kiernan established Vistech software in 1994 where it functioned as a sub-contractor for software development services to the...
  • Cartoons And Blogs
    Who says a blog can’t be humorous? It can be. In fact, it should be regardless of the subject matter tackled. Everybody needs a good laugh. Humor is something that people inherently crave to experience and at the same time want to share and what better way than with cartoons.

    A blog is an online diary made up of short, frequently updated entries or posts that are arranged in reverse chronological order. In simple terms, a blog is where you write stuff on an ongoing basis. ...
  • Comparing And Expanding The Use Of Google And Yahoo Alerts
    Introduction

    Google’s search engine undoubtedly changed the world of search and the Internet by storm when it first came out. With its simple design and fast relevant results Google fast became the number one search engine in existence and Google soon became a household name. Yahoo! and other search engines were clearly affected, but with Yahoo’s wide range of product offerings Yahoo was still safe and had their own niche. Google, however, started offering other products t...
  • Are Partial Feeds Worth It?
    True to its nature, the blogosphere never runs out of interesting debates. One such debate raging on is over partial feeds. There are differing views on whether feeds should contain excerpts of an article referred to as partial feeds only. Are partial feeds worth using?

    RSS Feeds – A Brief Background

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    The Blogosphere Report

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    The Logic of Ad Serving

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