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Ayat Shukairy's Articles in Book Marketing

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  • How To Appeal To Different Personalities
    Introduction

    We all think differently. We read different books, listen to different music, and have different opinions on things.

    Yet with our websites, we often develop the voice, copy, and style with what we want and how we do things. What about the customer? Chances are, the customer won’t feel and do things the same way you do. The site must be client-centric and visitor-focused.

    Keep the customer in mind and construct a website that leads the customer to buy you...
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