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  • People Building Newsletter No.1  By : People Building
    Hello People!

    In this issue of our newsletter, we've gone all serious and studious (some might say defensive!) and we have been busy trawling the academic literature for research studies about NLP and hypnosis. We found extensive studies to support the efficacy of hypnosis in a range of settings and they are mostly of high quality and well-designed by boffins in the medical world. Perhaps not surprisingly, as NLP is a mere toddler, in therapy terms, there's not as much re...
  • What's The Big Deal With Copywriting Training?  By :
    Copywriting is one of the most overlooked yet most lucrative skills in the world. If you've ever heard any rags to riches stories, you'll no doubt come across people who in one form or another, have learned the art of copywriting as it relates to direct response marketing. Here's why it's important to get the right copywriting training.
  • Who is Your Audience?  By : Tara Schiro
    When writing a book, knowing who your audience is will make a big difference in the writing process. It could mean the difference between success and failure.
  • 6 Simple Ways to Appear Assured & Dramatically Reduce Fear of Public Speaking  By :
    Speaking in public is not only one of people's biggest fears, it's also a fear shared by a majority of people around the world. No one wants to get up in front of others and suffer under scrutiny while stumbling through a speech and trying to stop their heart from pounding. Read on to discover 6 simple ways to appear assured and dramatically reduce fear of public speaking.
  • How and why you should think like a tabloid writer...  By : Troy White
    Ever wonder why even though you write very professionally, you still aren't getting the results you want? Meanwhile every time you go to the corner store, you see that the tabloids with the craziest new gossip and rumors are almost literally flying off the racks? What gives? Here's a clue: the headlines of a magazine are responsible for 99% of its sales. And by taking some time to learn their secrets, you can see a definite increase in results.
  • Finding a quality professional Content Site Web Writer  By :
    In today's world of internet, content websites are a very popular form of websites. Millions of people are surfing the internet daily to get quality information in their interested areas. So, if you can provide quality content for your target visitors and if you can update it quite frequently, then it is rest assured that you get high quality traffic on to your website.
  • Who's Your Audience?  By : Tara Schiro
    Knowing your audience before you start writing is crucial to your success.
  • How to Get Celebrity Endorsements and Testimonials for Your Books  By : Jordan McAuley
    Shows authors how to get celebrity book endorsements and testimonials.
  • Are You More Than A Writer? The secret to success no writing workshop will ever tell you!  By : Ogo Ogbata
    It's amazing being a writer. You have the power to express yourself, to shape the way others see the world and to make things happen. Long after your footprints vanish from the sands of time, the words you write will be read, shared and remembered. But are you more than a writer? Because you see, the industry certainly expects you to be. This article shares the success secrets most writing schools will never tell you!
  • Article Marketing - Are These Mistakes Costing You Money? Part One  By : Paul Hooper-Kelly
    I'm a great fan of article marketing -- and of reading articles. But I'm always amazed how much money most authors leave on the table, because they fail to properly execute the two most vital parts of the operation.
  • Article Marketing - Are These Mistakes Costing You Money? Part Two  By : Paul Hooper-Kelly
    In the first article of this two part series, we looked at the vital art of getting your article actually read. Now we'll look at how to get the reader to visit your web site.
  • Article Marketing When You Can't Write  By : Elaine Currie
    Some webmasters miss out on the free advertising available through ezine article publishing because they can't or won't write articles. Many of the people who claim to be unable to write have never tried to produce an article. Writing articles is not an art, it is a craft and most people are capable of learninghow to do it.
  • Copy Writing - Don't Overlook The Obvious  By : Paul Hooper-Kelly
    The other day, I was getting ready for a spot of TV viewing (such excitement in store!), so I nipped out to the convenience store for a pizza. But it was no ordinary pizza.
  • Is this poor communication? Yes!  By : Helen Wilkie
    Using self-directed questions and answers in place of straightforward factual statements is an annoying new trend, and it's just poor communication.
  • Article Writing Styles Explained  By : Steven E
    Basically, an article is a body of text that imparts information. Whether this is done in a scientific language, with an informal voice or in a more serious manner, is usually decided by the subject and type of article, and to whom it is aimed.
  • Visualize Conquering Fear of Public Speaking  By :
    It is nearly impossible to go through life without speaking in public. Perhaps you are expected to make a toast at a wedding, say a few words at a friend's funeral, speak for a charitable organization or present to your peers at work. There are so many situations in life where you could find yourself standing in front of a group of people. How would you visualize yourself in a public speaking situation?
  • Finding Great Topics to Write About  By : Steven E
    It seems it would be a snap to write a short article of five hundred to a thousand words. After all, you’re knowledgeable in many subjects, you’re intelligent and you’re a talented writer who enjoys writing. So why do you face that dreaded writer’s block when you sit down at the keyboard?
  • The 3 Most Common Mistakes Made By Internet Marketers In Their Article Resource Boxes  By : B Hopkins
    Learn the most common mistakes authors make when trying to promote their websites with articles
  • Master Presenters Use Stories to Add Impact and Drama  By : Ricky Nowak
    Using drama is an effective way of adding another dimension to your presentations. Those dimensions include timing, props, movement, voice work and interaction with the audience. It means trusting the silences between words and action and allowing an emotional connection to happen for you and the audience. This dramatic effect can be astounding as it gives an audience time to process, think, and respond.
  • How To Make Your Readers Continue To Swallow The Bait Page After Page!  By :
    Expert authors know that they must be careful with the words that they choose. Everything that you put before your readers must not just be engaging, but it has to keep their eyes glued to the page and their hearts pounding with every idea.
  • More Powerful Secrets To Make Your Brain Get the Write Idea (Part 2 of 3) !  By :
    This is the second in a series of three articles providing you with specific strategies for putting your brain to work for you when writing.
  • The Final Powerful Secrets To Infuse Your Brain With The Write Idea (Part 3 of 3) !  By :
    This is the third in a series of articles with brain-tempting tips that will enable you to make your dream of authoring a book a reality.
  • So You're Thinking About Becoming a Freelance Writer  By : Donovan Baldwin
    Going out on your own as a freelance writere can be exciting, but there are a few other things to think about as well.
  • How Well Will You Score In This Short Grammar Quiz?  By : Helen Wilkie
    Grammatical errors can do terrible things to your professional credibility. See how many of these common mistakes you can correct.
  • A Conversational Tone is Appreciated in "How To ..." Books  By : Michael Mould
    Everyone that buys a "How To..." book expects the book to tell them how to do whatever the subject matter is, but the book will be better received and more popular if it is written in a conversational tone rather than just a bunch of “do this” and “don't do that” lists.
  • Unclear writing is a barrier to communication  By : Helen Wilkie
    We rely heavily on written communication to get our work done, but too often we put up barriers between the message and the reader's mind. This article discusses three of those barriers and how to knock them down.
  • 4 Tips For Writers On How To Create Some Creativity  By : Donovan Baldwin
    Creativity is not as hard as some people think. Here are a few tips to help get your creativity juices flowing.
  • Self Publish Your Book - You Will Need to do Most of the Work Yourself Anyway  By : Michael Mould
    With the introduction of online bookselling, the competition to get your book published is even greater - or is it?
  • The Pros and Cons of Print on Demand Publishing  By : Michael Mould
    Most authors dream of having some big publishing house publish their work, but the realization of having it happen and the trickle of royalties may just turn a dream into a nightmare.
  • Ezine Article Writing Tips - Frankenstein's Writing Tip  By : Elaine Currie
    Article writing tips come in all shapes and sizes, this one's a real monster!
  • The Secret “Why” For Writing  By : Gary Crow
    When to write? Where to write? What to write? How to write? These four simple questions hint at profound mysteries and hidden wisdom, secrets known only by the literary elite, the potential for sudden insight and heretofore elusive discoveries. This article opens the door to that secret place, invites you to share in the mystic wisdom. Okay, maybe not; but it does tell you a couple of things you really need to know.
  • Six Ways to Master the Art of Article Marketing  By : Dana Blozis
    This article offers six ways to help you master the art of article marketing.
  • Give Your Customers Everything They Expect – and More  By : Michael Mould
    A common practice with respect to selling informational books is to leave your customers wanting to buy more, this is counterproductive to both your sales and reputation.
  • Why Internet Authors don't need Critics  By : Mike Scantlebury
    New authors are getting conflicting advice about whether to try their luck with Traditional Publishers or use the new resources of the internet. Which is best? Which will bring results? Mike Scantlebury has his own ideas. He is an Internet Author and believes that Traditional Publishing can no longer meet the needs of the aspiring creative writers out there.
  • Overcome Fear of Public Speaking by Feeling the Love  By :
    Are you one of the majorities of people that fear speaking in public? Fear of public speaking has reached extraordinary proportions affecting most people scheduled to stand up in front of people to speak. One technique that some professional speakers practice is to "feel the love in the room". This may sound like a strange suggestion at first. Read on to discover more.
  • Internet Authors aren't Newspaper Columnists  By : Mike Scantlebury
    The internet is new, so why do critics insist on seeing it as a mere reflection of existing systems and cultural norms? Bloggers aren't journalists and people who write articles for the web aren't media pundits. We're in a New World and old traditions are dying. Isn't that the truth?
  • 5 Ideas to Confidently Unleash Your Creative Writing Skills  By : Lena Tucker
    5 Ideas to unleash your writing skills creatively and confidently.
  • A Survivor's Guide to Writer's Block  By : Jo Ann LeQuang
    People tasked with important writing projects often seem to succumb to writer's block, that agonizing feeling of not knowing where to begin on a big project. Yet professional writers never seem to get this condition. That's because they know a few secrets that protect them from ever getting stalled in a writing project.
  • Why Internet Authors don't need surfers  By : Mike Scantlebury
    Internet Authors try to sell books on the web, but they waste time and effort appealing to surfers, people who are quite clearly not interested in printed material. Surfers have short attention spans and are looking for easily accessible thrills and excitement. They don't have the means, or the inclination, to look at novels, stories, or old-fashioned texts. So then, who are the ideal customers for Internet Authors?
  • Proofreading Tips - Four Effective Proofreading Tips  By : Elaine Currie
    Proofreading should never be treated as an "optional extra" it must always be treatd as an integral part of the writing process.
  • Public Speaking 101: Speaking Secrets of the Superstars  By : Colleen Kettenhofen
    In this new public speaking article, discover behind-the-scenes secrets great public speakers practice that you can incorporate today! 13 proven tips on public speaking skills, conquering fear of public speaking, and getting results. Whether you're speaking in a small meeting or before a group of 400. Especially beneficial for executives, salespeople, business owners, managers, technical people, nonprofits directors and government officials.
  • The 7 Levels of Publishing, Part One  By : Mike Scantlebury
    Why would any struggling author want to risk the ritual humiliation of submitting their works to Traditional Publishers when there is a new modern alternative? Mike Scantlebury starts to lay out the 7 Levels of achievement if publishing in a challenging and thought provoking way.
  • Editor's Report on Getting Your Article Published  By : Cindy Dykstra
    Writing and submitting articles is a time consuming task, but one that can reap huge benefits if done properly. Do yourself and article editors a favor and follow these tips to get your article published and read.
  • Speaking with confidence, coherence and clarity  By : Vincent Stevenson
    Some simple suggestions regarding the preparation of a successful speech. Focusing on your audience will help you get your message across. Ignore your audience at your peril.
  • The 7 Levels of Publishing, Part Two  By : Mike Scantlebury
    In this second part of a long article, Mike Scantlebury continues to expound his theory that Traditional Publishers and authors want completely different things. He shows how Internet Publishing can help the struggling author and provide precisely what they are looking for, without any of the angst, frustration and disappointment found by pursuing Traditional Publishers.
  • Introducing the speaker  By : Vincent Stevenson
    How to encourage and maintain the enthusiasm of the audience when introducing a speaker. Speaking tips used by the pros. Create a great rapport with the audience
  • How to use your voice effectively  By : Vincent Stevenson
    A short article identifying some tips and suggestions on how best to make the most of a speaker's voice. Although the voice is the speaker's primary tool of communication, it is often overlooked by the speaker because they are focusing on the content of the presentation.
  • Abundant Content - Explode Your Article Writing  By :
    The aim of writing is to get the formless into form. Once you have put something down in print, you have captured and contained it. You have made your idea presentable. The more you do it, the more you are able to do it and the faster you become at churning out writings and crystallizing thoughts. Use whatever words you have learned in your mind to express your ideas. You don’t have to wait until you learn the perfect words.
  • Demystifying Health, Wealth & Happiness --- Writing Your Way to a Radical New Existence  By : Marilyn Schwader
    Use writing to reveal what's keeping the law of attraction from working in your life. Be ready to receive, not just ask for better health, more wealth, and greater joy.
  • Why Some Writers Will Do Well on the Internet (and Some Won't)  By : Jo Ann LeQuang
    Writers may not know it yet, but they are in big demand on the Internet. But instead of just providing content to existing Internet entrepreneuers, the savvy writer can profit from this new business model by becoming a publisher. Content-rich sites that sell advertising or information product marketing are great ways for writers to self publish and assume the risks and potential rewards once reserved only for publishers.
  • Are communication skills at an all time low?  By : Vincent Stevenson
    Vince Stevenson discusses a recent TV programme where one of the main characters searching for a £100,000 job gives a poor presentation and effectively destroys his personal credibility.
  • Secrets of Cyber-Writing  By : Jo Ann LeQuang
    Writers today struggle as traditional publishing opportunities are more limited than ever and new opportunities to write online (as so-called content providers) pay very little. Despite appearances, it is actually a great time to be a writer providing you have good business skills, a desire to learn, and a willingness to study how the Internet works. Internet businesses are ideal for writers.
  • Internet Authors are the new Slush Pile  By : Mike Scantlebury
    Why do publishers contradict themselves? They want first choice of new novels, but maintain a publication rate that is suicidally low. They underestimate the internet and want authors to try them first, but give no guarantees that submissions will even be read. If authors choose the web as a priority, then Traditional Publishers will have to become Internet Prospectors, digging for gold.
  • White Death on the Podium  By : Peter Temple
    If you consistently use white backgrounds in your presentation support visuals, this article is for you! Reading black text on white projected slides has been described as trying to read the lettering on a switched-on light bulb. After a while, it makes the audience stare back at us like “deer caught in the headlights.” Here are all the reasons why you should NEVER anything other than light text on dark backgrounds.
  • First Impressions Count  By : Peter Temple
    Developing rapport is a critical element of any effective presentation. But an even bigger part is the first two seconds you come in contact with your audience. Within that short time, they've already formed an opinion of you. Here are the things you should know in order to influence that initial decision.
  • Why Writers Should Change What They Think About the Internet  By : Jo Ann LeQuang
    Writers used to depend on publishers or businesses for their living. Today, writers willing to think outside the box can use Internet business models to construct viable businesses based on content. In order to do this, writers need to learn about the Internet and various business models there and then do what they do best--write.
  • How not to kill your audience with MS Powerpoint  By : Vincent Stevenson
    How to get the best audience experience from your use of MS Powerpont. Incorrect use of Powerpoint gives public speaking and effective communication skills a bad name. How many times have you sat through an endless slide show?
  • Preparation and Visualization in Speaking  By : Vincent Stevenson
    In so many aspects of life, preparation is the key to success. Actors would not appear on stage without rehearsal, nor singers. So why do so many business people risk their professional reputations with poor speeches and presetations? Discover how to do a good job and enhance your reputation here.
  • Two Powerful Gary Halbert Copywriting Secrets  By : Rasheed Ali
    Uncover two copywriting secrets the late Gary Halbert taught me that can completely transform your web copy from average to freakishly strong writing...almost overnight!
  • The 7 Levels of Publishing, Part Three  By : Mike Scantlebury
    At last, the Third Part of the trilogy brings an end to the saga. It's not Shrek, Spiderman or Oceans, but it does help to explain how such ideas get into print and reach the reading public, as well as why many of them fail. What's the best thing for authors to do? How can they get their efforts published? Mike brings his incisive wit to bear, and turns the spotlight on an industry in crisis.
  • First Impressions in Training  By : Vincent Stevenson
    First impressions count - no more so than in training where you encounter an endless stream of impressionable students. How do we do it? What are the secrets to success?
  • How To Write An Article That Will Get Published By Someone Other Than Your Mother!  By : Brian Ankner
    When writing articles and content, be sure to have your readers "interest" in mind. Surfers prefer a site laid out like this so that it's easier to use, therefore encouraging them to return to your site regularly in search of more content.
  • Internet Authors aren't carnivores  By : Mike Scantlebury
    Calling people names doesn't solve anything, and for Traditional Publishers to pretend that Internet Authors aren't what they claim to be is hardly going to advance the debate. Join Internet Author Mike Scantlebury in looking at the pros and cons of putting up your newly-written book on the web, and just see if what he is saying doesn't make sense. It could be the best move you made all week.
  • Bad News and Good News for Freelance Writers  By : Jo Ann LeQuang
    Writing is a difficult profession. While it may sound glamorous to some, the truth is that opportunities to write for publications are scarce, pay is low, and most writers suffer under editorial constraints. That has all changed with the Internet. For writers willing to re-invent themselves as "content providers," that is, sellers of content (writers and publishers rolled into one), the opportunities are enormous.
  • Can You Trust The Information You Find Online?  By : Andrea Flint
    There is masses of information available online, but not all of it is accurate or pertinent. Find out why you should take online texts with a grain of salt.
  • 7 Sales Letter Writing Methods Anyone Can Use To Write A Throat Grabbing Sales Letter  By : Rasheed Ali
    Uncover some of the most powerful methods to writing sales letters that virtually force people to buy your products or services.
  • How Not to Distract your Audience  By : Vincent Stevenson
    The theme of this keynote article is to recognise the effects that distractions can have on your audience. We all have our verbal foibles, but once we are aware of them, we have the opportunity to either manage or ideally eliminate them. Supreme clarity should be our clear objective.
  • High Impact Speech Openings  By : Vincent Stevenson
    Winning over your audience is a key skill for any speaker, and you do not have long to make that winning impact. Your audience is your major concern. Without an audience, who needs a speaker? This article gives some tips and advice on how to grab them from your opening statement.
  • Sales Presentations  By : Mandy Chagger
    In fact, excellent corporate hospitality is vital for all kinds of hosted events, whether the events are sales presentations or the company is hosting annual general meetings, awards ceremonies, conferences, conventions, exhibitions, meetings, PR events, product launches, seminars, team building events, and training courses for employees.
  • Real Benefits You Can Taste!  By : Peter Temple
    If you've ever had the challenge of putting together a persuasive presentation to sell a product or service, you know the importance of clearly defined benefits. You also know you have to keep them separate from features. Features, Advantages and Benefits are quite different from each other. Benefits have to personally affect your audience. Here's how to write them.
  • Structure for Speeches and Presentations  By : Vincent Stevenson
    Have you ever wondered why people stop listening to your speech after two minutes? Perhaps they're confused... Where is this speech going? If you did not tell them at the outset you'll have an enormous job to retrieve them. If you need advice on structuring a speech, it's all in here.
  • Internet Authors aren't losers  By : Mike Scantlebury
    Authors who feel depressed and defeated by life need to realise that they are only feeling bad because they are currently trapped in a game, run by biased people with their own agenda. Writers need to keep on writing and start making their own rules, using the Internet to find a home for their work and coming to terms with the way the world actually works - badly for struggling authors.
  • Killing the Fear of Making a Presentation  By : Vincent Stevenson
    This article describes tips and techniques on overcoming nervousness when presenting to a live audience. Never feel those nerves again...
  • How a 105 year old Poem can Make Your Presentations More Persuasive  By :
    Discover a simple and scientifically-proven system for quickly and easily creating persuasive marketing material and convincing business presentations. It's based on a poem written more than 100 years ago.
  • Defining and Writing for an Audience  By : Laurence James
    As part of the essential research you should do before starting to write, it’s a good idea to begin by defining your audience - the people who will read, see or hear the message in your content. Although often taken for granted, this process is crucial to achieving effective writing - and everything related to what you write will flow out of it.
  • Good Questions for Effective Communication  By : Robert F. Abbott
    One form of effective communication is the concise question. And, you'll be better able to ask concise questions if you know what kind of information you want, stay focused on one issue at a time, and listen as carefully as you speak.
  • The Importance of Research for Effective Copywriting  By : Laurence James
    Most people who write for a living will tell you getting it right takes about 10% actual writing time and 90% research. Knowing what to write before you write it, and to whom, might sound like an obvious place to start, but when you’re under pressure to meet a business writing deadline, the obvious can go out of the window.
  • Why 90% of Published Content is Rubbish  By : Laurence James
    We live in an information age, an era of mass communication. In this world, some people consume information, while others provide it. It’s a constant and essential cycle. Information is valuable, and those who present it as high quality content will make money doing so. It’s the biggest growth industry in the world.
  • Silent Signals: Body Language and Nonverbal Communication  By : Robert F. Abbott
    Find out how body language revealed the true values of business students; learn about the unconscious (and sometimes conscious) signals we give off about our moods and emotions.
  • Professional Article Writing, From Hobby To Income  By : Brian Ankner
    In the art of writing there are several areas or levels of expertise. We will go over a few of them and find out where you would like to end up in the world of professional article writing. Will you stay a hobby writer or will you aspire to become an advanced writer and create an income with words?
  • Internet Authors aren't Dummies  By : Mike Scantlebury
    Why do would-be authors put themselves down? Why do they assume they must be 'dummies', just because they haven't been published - yet? Everyone has to start somewhere, but why should clever, creative people assume they have to go back to kindergarten? Get your books out on the internet and sidestep the harrassing and negative feedback, so-called 'advice' and putdowns.
  • What Writers Must Know about Internet Commerce  By : Jo Ann LeQuang
    Writers who sell words for a living often miss out on great business opportunities because they do not understand the Internet. Understanding online business is not that difficult, but it does take some new skills (which can be learned) and a new way of thinking about writing.
  • Beat the Fear of Speaking in Public  By : Vincent Stevenson
    This short article explains why 90% of people would rather die than stand up and make a speech or presentation. The fear of public speaking is ever present, but there are self-help strategies as well as speaking organisations that can help you to overcome the fear of public speaking.
  • Title Capitalization in the English Language  By : Carsten Cumbrowski
    Interesting about titles in the English language is the fact that they follow different capitalization rules for the words used in the title compared to the capitalization rules of regular content. Learn about these rules.
  • Business Writing Skills: why yours matter  By : Helen Wilkie
    Business writing skills are important for everyone in the workplace, particularly for managers. Poor writing skills affect both current job performance and future job prospects, so it's important to sharpen this essential business skill.
  • Why Writers Should Stop Trying to Write for Print Magazines Now  By : Jo Ann LeQuang
    Johannes Gutenberg changed the world with movable type press; the world has been changed in our own lifetime by the Internet. Both events impact writers. For the savvy writer willing to learn new skills and pioneer a whole new way of doing things, online work is a great bonanza. Writers who prefer the ink-and-paper world, be warned. Things are changing!
  • How to Introduce a Speaker: A Speaking Tip  By : Robert F. Abbott
    Introducing a speaker can be a manageable challenge. And you can meet that challenge by focusing on the speaker, not yourself, by establishing a link between the speaker and audience, and by smoothly getting the speaker to the lectern or podium.
  • Real Writers Get With The Program  By : Gary Crow
    It would be very cool to be a real writer. I experience the creations of people who are and I usually can’t get enough. Once I get started, I can’t quit. They draw me in and there is no letting go until they turn me loose, satisfied and wondering how they do it. It’s amazing. This article may help some with understanding the key to their success.
  • Internet Authors have feelings too  By : Mike Scantlebury
    You've written a novel? Sure, you want to get it published. That's easy, if you're a robot. On the other hand, if you're a human being with genuine feelings, then you're going to stumble, fall, and eventually be totally defeated by the humiliation of rejection that seems to be the norm being handed out by Traditional Publishers. That's enough. If you want another way, try Internet Publishing. It works.
  • Screenwriting Goes Mainstream  By : Zinn Jeremiah
    Screenwriting has emerged as a popular format for fiction writers.
  • The Screenwriting Profession  By : Zinn Jeremiah
    Taking a look at screenwriting.
  • Speech Openings: A Speaking Tip  By : Robert F. Abbott
    Consider audience responses to your speech openings, and never address your audience as a monolithic group; always address it as a collection of individuals. Bottom line: avoid both "Ladies and gentlemen..." and "Hello everyone..." (and similar speech opening variations) unless you have good and specific reasons.
  • How to Manage Your Time as a Freelance Copywriter  By : Laurence James
    One of the great misconceptions about freelance copywriting is that you can write when you want to. ‘What a great job you’ve got’, people say, ‘you can work when and where you like and choose your own hours’. This sounds fine in principle, if it weren’t for that dreaded word that rules the lives of all freelance copywriters – ‘deadlines’.
  • Top Tips To Earn Money Writing Online  By : Lucy May
    Advice and suggestions for those wishing to discover how they could start earning money by writing online.
  • How to Write Effective Keyword Articles  By : Laurence James
    Copywriting is an excellent way to make some extra income, and it can be very lucrative if you become proficient at it. One way to put your skills to work is to learn how to write keyword articles or keyword-optimized articles to publish on the Internet. It’s also a useful skill to use in promoting your own websites.
  • The Ethics of Copywriting: Writing with Respect  By : Laurence James
    A marketing director from a large creative agency once told me, ‘Always concentrate on producing great work, and never let the client interfere with the creative process. Clients come to you for guidance on each project, so you should be prescriptive about the work you give them. The day you start to care about their input - is the day you should get out of the business’. Astonishing isn’t it, and I completely disagree.
  • Secrets of Earning a Living as a Writer  By : Jo Ann LeQuang
    Not only is it still possible for a person to earn a good living as a writer, there are opportunities available today for writers that hold unique promise. However, writing is a business and needs to be treated like a business. For those willing to do the right things, there has probably never been a better time to be a writer.
  • When Writers Get Discouraged  By : Julie Gray
    A pick-me-up for writers who feel discouraged.
  • Five Habits For Writers  By : Julie Gray
    Five Habits for Serious Writers
  • Scriptus Interruptus  By : Julie Gray
    Encouragement and advice for screenwriters.

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