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How Do PR Companies Work? By : Amy Nutt Public relations companies work closely with their clients to help them create a positive public image, manage public opinion and generate non-paid media and internet-based publicity. Will Your Product Be One of the Breakout Hits of the Year? By : If you want to get the attention of the media, then you need to keep abreast of the news and create angles that interest the media. Here is a great way to do it easily! 8 Insider Tips to Build Your Business By : If you are looking to build your profile using talk radio or television, here are 8 quick and simple tips to help you on your way! Book Publicity: Ten Ways to Find Your Book's Best Publicist By : Has your book just been published and you want to find the perfect person to promote it. Here are 10 tips to finding the best book publicist for you! Two Neat PR Tricks for Great Authors Who Aren't Great Book Promoters By : Don't let the double whammy of writing make you the invisible author of an invisible book. Every 1000-Watt Station Can Help: A Strategy for Today's Talk Radio Scene By : When choosing to use talk radio as a promotion tool for your book, product or service it is wise to know that every station helps in your pr campaign. Read this article for full details. Are Author Tours Still Valuable? By : If you are an author with a terrific book to promote, is going on the road to generate attention for it a good idea. Here you will find out why the answer is a resounding YES! What are the Value of Book Signings? By : Ever thought the Book Signings were just for the big name celebrities? Well think again! Book signings can be an absolute goldmine for public relations for your book! Why Overlooking Interviews on Smaller Radio Stations Can be a Big Mistake By : Appearing as a guest on talk radio can really pay dividends. Every interview counts, so here you will learn why even the small stations count! How to Discover Your Media Niche and Use Targeted Publicity to Build Your Business By : Want to discover how to reach your target market? Then read on to discover how to unleash your media niche! Should You Talk to Men and Women Differently About Your Product? By : When you are marketing your product to men and women you need to be careful about the messages you send. Find out more in this article. Five Author Tour Tips That You Need to Know By : If you are planning on taking your book promotion on the road, here are five things that you need to know before you pack your bags. You Need Publicity For Your Book. Where Do You Start and What Do You Look For? By : If you are interested in gaining some useful publicity for your book, check out these tips on how you can achieve your promotional goals! 5 Tips to Choosing a Public Relations Firm By : If you are a company who is looking to gain exposure and attention for your product, services or brand a public relations firm can help. Here find out 5 great tips to find the perfect PR firm! 5 More Tips to Finding the Perfect PR Firm By : Here are 5 more tips that will be helpful when you are making the decision on which national or local public relations firm that you will be using. Need PR? Ten Tips to Choosing the Right Public Relations Firm By : If you are one of the thousands of businesses looking to gain national media attention for your company, products or services then you are probably facing the difficult decision of finding the right PR firm. Here are 10 tips on how to choose the right public relations firm for you! Want to Get National or Local PR? Try Newspapers and Magazines By : If you are interested in getting national or local PR for your company, product or service by using newspapers and magazines you will really be able to harness the true power of public relations! Do You Want to Get PR for Your Company? The Power of Talk Radio! By : If you are looking for a new way to use PR to get media exposure for your company, products or services then why not harness the power of PR through talk radio! Learn 6 reasons why you need to be interviewed on talk radio today! Obtain Public Relations in Newspapers and Magazines: 5 Reasons Why You Should Do It! By : If you are looking to gain national or local media exposure for your company, product or service then using newspapers and magazines is a great place to start. Find out 5 reasons why print is king! 6 Reasons to Be Interviewed on Talk Radio Shows By : If you have ever thought about using talk radio to promote your company, product or service then here are 6 reasons why there is no reason to wait! Tips on Pitching to the Media By : If you are ready to get your PR or public relations campaign underway, then you are ready for the wonders of pitching. Here we reveal some hot tips on how to effectively pitch to the media. Want to Get Your Company on TV? Read On... By : If you are interested in getting national public relations for your comapany then you need to appear as a guest on a local and/or national tv show! Here's why! Hotels: The Good, The Bad and The Ugly By : A super hero like hotel consultant is needed to save hotels around the world, and make great television! Spread the Word About Your VIP Service By : Art Gib Your restaurant is only as good as the word of mouth about it. If you're not causing a stir with your good service, you won't be bringing in the high quality clientele. The Five Pieces to the Press Release Puzzle By : If you have ever wanted to know the secret to learning how to write dynamite press releases, look no further! Here are the 5 mains tips to writing press releases that will grab media attention. 5 Easy Tips to Becoming a Great TV Guest! By : Do you want to be on TV? Well here are 5 tips on how you can be a terrific and compelling guest! Seven Great PR Tips for Winning Press Coverage By : Reporters are always looking for compelling stories. You can help them and, at the same time, win press coverage for your products, services, organization or cause. Why Social Responsibility Is Profitable By : Terry Fitzroy Your business will thrive with this new spin on marketing. Is Public Relations Marketings Greatest Secret? By : Businesses across the globe spend fortunes on all types of Marketing. This article looks at one form of marketing that small and medium sized businesses seldom use but which could be the best of all. How To Fully Automate Your Mortgage Marketing Postcard Program By : Tom Domin You do recognize the fact that if you're not following up with your prospects multiple times, you're just wasting your time. This article gives you a solution... Formatting Your Press Release By : Al Mendoza Once you know the basics involved in writing a Press Release, you'll find it's a pretty simple process to put one together. In fact, if you conform to "industry standards" and include the information that reporters and editors are expecting to find, your press release stands a very good chance of actually being used. Corporate Gift Idea - Building Better Rapport With Companies For Greater Success By : Cheow Yu Yuan Maintaining and building better rapport with companies, business partners, and associates are very important in the corporate business world... I Just Can't Help Myself: Framing The Third and Fourth Taboos By : Kenrick Cleveland.. Framing is an amazing persuasion tool which I continue to explore and in this article, I've chosen some pretty volatile topics to make a pretty powerful point. Keeping it Simple: Persuasion for Beginners By : Kenrick Cleveland.. "Go confidently in the direction of your dreams! Live the life you've imagined. As you simplify your life, the laws of the universe will be simpler."-Henry David Thoreau The Art of The Sale By : Adam Mussa.. Hiring employees who not only know the art of selling but who can also make headway with the art of closing the sale is a surefire way to lead your company to future accomplishments. Not only can these employees help lead you to the top of the game, but they can also pave the way for more achievements to come. The art of selling and the art of closing the sale are two attributes that no businessman should be without. Getting your business quickly out into the market By : Eric R.P.Knieriem A successful Public Relation Concept Public Relations- Do Not Miss This Huge Opportunity! By : Jo Han Mok The Internet truly has "levelled the playing field" when it comes to public relations. Businesses of all sizes can use many online methods to gain publicity for their products and services and drive traffic to their website. Discover how PR can effectively promote your business. Are Public Relation Strategies Really That Effective? By : Jo Han Mok No matter where your business is situated, it is important to let people know that you exist in order to build up a customer base and increase sales. Disover how PR can help you with this. What's The Deal With Business Exposure From Public Relations? By : Jo Han Mok Inexpensive advertising techniques for your business is very appealing, don't you think? Public relations is one such way to effectively promote your business at an extremely low cost. Find out how you can do this. How PR Exposure Greatly Benefits Your Business By : Jo Han Mok How you make your business newsworthy is only limited by your creativity and ingenuity. What matters the most in public relations is how you view your organization. Discover how PR can effectively help to benefit your business. How Public Relations Can Help Promote Your Business Effectively By : Jo Han Mok For businesses on a budget, public relations can be a great option. Although it takes a bit of trial and error, PR can pay big dividends for a relatively small amount of work. Find out how public relations can help your business in many ways. Promoting Your MLM Business Using Press Releases By : Kevin Sinclair Press releases are used to tell the world about your business. They are ideal for promoting any type of business, particularly MLM Businesses. Press releases are used for a variety of reasons and in a variety of different mediums such as newspapers, television, radio, magazines, and the most popular medium, the internet. 5 PR Power Tips from Jessica Simpson, Madonna and Paris Hilton By : Michelle B. Williams Jessica Simpson, Madonna and Paris Hilton. The 5 Secrets of Effective Branding By : Woody Holliman How to Make Your Business More Memorable (& Profitable) There Was A Fly In The Soup!! But They Kept The Customer By : Bob Janet Do you and your representatives know what to do when there is a fly in your customer'ssoup? Does everyone know how to react to problems the customer has with your business? This article will show you how to save the customer when there is a fly in the soup in the form of a problem servicing your custoemrs. The Important Role Of Public Relations By : Susan Jan Public relations plays a key role in helping business industries create strong relationships with customers. Become A Walking Talking Advertisement By : Ken Harrington Once you've made a sale, is that the end? Or course not, you need to continue selling. Not just your product, but yourself. You should become a walking talking advertisement. How To Prepare For A Fundraising Event By : Bill Urell A lack of funding can easily mean that a candidate who should have otherwise easily swept the votes at the poles could end up simply treading water. How To Turn the Spotlight On Your Company In a Top Newspaper By : Sharon Dotson Article tells readers how to get publicity by writing letters to the editor. Here You Will Learn The Secrets Of Writing A Good Press Release By : Michael Hehn Press Release are a good way to get your home page known to the public. But first of all you have to know the secrets of writing a good press release. Santa: Your Marketing Guru By : Shannon Cherry Learn the marketing secrets that have made the jolly ol' elf a household name Celebrating a Holiday? Write a Press Release By : Shannon Cherry How to use press releases during the holidays to get more free publicity PR Can Be a Useful Tool for Small Business Owners By : While small busines owners often cannot afford a comprehensive PR campaign, they can take strategic steps to successfully market themselves and build publicity that do not have to cost a lot of money. Time to Rethink Your Holiday Schedule By : Shannon Cherry How to use editorial calendars to gain free publicity High Tech Product Promotion Part II By : Phil Morettini In Part I of this article we covered an introduction to High Tech Product Promotion. Now we'll move on to A detailed look, including five key factors for success. Press Relations Best Practices By : Phil Morettini Among the potential ingredients for the marketing mix of a high tech company, Press Relations is high on my list. There's a good reason for it. Marketing Lessons from Ben and Jerry By : Albert Grande Ben and Jerry practiced a powerful marketing model. This article discuses these secrets with a first hand account of their methods Building a Good Media List By : Shannon Cherry Sending a press release to everyone will hurt your credibility. Learn the steps to build a great media list that wants your news. Publicize Your Network Marketing Business By : John Patton Does the thought of trying to get publicity for your network marketing business seem like something that you can not do yourself, and would have to hire a professional for? Do you think that writing a press release is totally outside your ability to do? How to Get Booked on Oprah By : Susan Harrow Here are some hot tips to help you get invited as a guest, rivet your audience, and ultimately sell yourself to the Oprah show. Radio Interviewing Tips: Creating Mystery and Magic Out of Everyday Topics By : Susan Harrow Tips to create intrigue with a radio interview that has people wanting to know more. Christmas in July By : Shannon Cherry If you want your product or service featured as a holiday gift in the media, then you better start when the warm weather approaches. How Does Your Online Media Room Rate? By : Shannon Cherry Learn the basics of what attracts reporters to websites by building an online media room. 10 PR Secrets No One Will Ever Tell You By : Penny Sansevieri Hitting a brick wall while pitching your book? Then learn the PR secrets of the pros. Press Release - The First Step Of The Marketing Campaign By : Kevin Dark . A press release is a good way to drum up some interest from potential customers looking to purchase the product. As the weeks get closer to the release of the product then there may be more press releases just to get more people interested in the product. Promoting Business on CD (Pt. 2) By : Kenny Love In Part 1, we introduced the promoting your business by taking sales information and distributing it in one neat package...the compact disc. Check out our Part 2. The Rigth Way to Write a Press Release on the Internet By : Mitch Van Dusen Writing a press release can be a powerful opportunity for exposure. However, if it's not written well, it could go completely unobserved. 10 Ways to Make a Publicity Plan for the New Year By : Susan Harrow Do one thing every day to increase your publicity. QVC: Star in a Famous Person's Infomercial By : Susan Harrow Being a part of an infomercial can bring you opportunities you never even imagined. 5 Secrets Copy-Writing Pros Use To Create Headlines By : Susan Harrow Discover how to create winning headlines to promote your products and services. How to Pitch Your Products and Services During a Crisis By : Susan Harrow Effectively promote your products and services during a crisis, for all the right reasons. Do it Yourself PR: Do You Matter? By : Susan Harrow Shortcuts for the do it yourself campaign. How To Be A Corporate Spokesperson: And Get PR For Yourself, Your Product, Service Or Cause By : Susan Harrow If you've ever thought that you'd be a great spokesperson for a product that's a must have for you, your family or your colleagues, spokespersondom may be for you. Let's find out 5 Ideas to Create Your Own Website Infomercial--with the Infomercial Toolkit By : Susan Harrow How to use the web to spread your word with an infomercial. 4 Tips For A Successful Interview By : Susan Harrow How to prepare so you can have a successful radio interview. Be A Star: 8 Tips To Make The Most of Your TV Appearance By : Susan Harrow You finally landed a TV interview, now how do you make the most of it. 5 Professional Secrets to Make Your Radio Interview a Classic By : Susan Harrow Want to be remembered long after your interview? Here are some tips to show you how. 5 Publicity Secrets of Celebrity Stars By : Susan Harrow What the biggest publicity myth is and how to avoid it. Magnanimous Music Mogul Maneuvers Magnificent Marketing By : Jaci Rae Music and Marketing, learn from the experts Guerrilla Marketing By : Jaci Rae How you can use guerrilla marketing, tips, tricks and ideas that will help you make money and sell online. 4 Tips to Get on Top TV Talk Shows By : Susan Harrow An excellent example of how timing and persistence can influence your career. The Bible, Testosterone and Luck: How to Give Your Radio Audience Sex and Spirituality By : Susan Harrow Good stories tend to live on in the imagination and get retold over and over again. What makes a story hot? 5 Things to Do That Guarantee You'll be Ignored By : Susan Harrow 5 Ways To Use Soundbites Skillfully By : Susan Harrow You Have Nine Seconds to Tell the World Your Message. Are You Prepared? Follow these five tips for developing the right soundbites. Create a TV Pitch Letter By : Susan Harrow How do you pitch a winning show idea to producers? Let me show you how. What Your Press Release Has in Common with Hurricane Katrina By : Susan Harrow Like storms, it pays to be prepared yourself when planning your media coverage. Three Golden Rules of Using Autoresponders By : Andrew Denyer Autoresponders are a perfect way to increase traffic to your site saving YOU many valuable hours... When It's Cold Outside, Think Warm Stories for Free Publicity By : Shannon Cherry A good publicity seeker knows that when the weather turns colder, it's time to pitch those warm weather stories to magazines and other media outlets. Gear Up for the New Year With Free Publicity By : Shannon Cherry If you want a leg up on the competition in the new year, you need to incorporate marketing into your business plan. Learn the ways the pros use to get publicity for free. Service Business Owners: Take A Risk And Create An Ideal Client Profile By : Maria Marsala It's time to get over your "fear" about narrowing your client base. If you don't create a small base of clients to marketing to, you may end up broke and very bored. The Importance of Networking By : Henk Devos If you want to succeed in business, it's essential to know as many people as possible. Treat these people as friends, and business partnerships and success will follow easily.

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